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Assam Government started an SMS campaign to free all educational institutions from tobacco uses

June 20, 2016

A Staff Reporter

Guwahati, 20 June: Assam Government has started an SMS campaign to ensure all educational institutions are tobacco free in the state.The Rashtriya Madhyamik Siksha Abhiyan (RMSA) and Sarba Siksha Abhiyan (SSA) have started sending SMSs to the Principals and heads of government educational institutions in the state reminding them to ensure their institutions were tobacco free, Assam Secretary to Secondary Education Department, R C Jain said.

The state education department had already instructed Principal/Heads of education institutions and district education officers to implement the campaign across the state.

Jain said they have started sending SMSs to the Principal and heads of institutions through the centralised system of RMSA and 4,000 such SMSs have been sent on June 18.

"Our efforts will be to ensure that Principals and heads of educational institutions implement at the earliest. We shall continue to send the SMS until it is completed in all government educational institutions," he said.

In order to declare educational institutions tobacco free, the Heads/Principals of educational institutions need to ensure that all signages inside and outside the educational institutions be put up as per law and there must not be any use of tobacco products in the premises.

In Assam, 140 children are initiated to tobacco use every day and over 85 lakh adult consume tobacco in some form or the other as per the Global Adult Tobacco Survey 2010.

Healis-Sekhsaria Institute for Public Health and Tata Trusts in association with Assam education department and Dr B Barooah Cancer Institute in Guwahati had launched the Tobacco Free Educational Institutions (TFEI) campaign in Assam on World Environment Day this year.

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